Harrods Design System Harrods is the world’s most famous department store — an icon that needs no introduction. Since the 1800s, it has delivered one of London’s most exclusive shopping experiences, combining heritage, service, and luxury. The aim of this project was...
Luxury Retail Product Card UI Kit Optimized for Fashion & Luxury E-Commerce This product is a .fig (Figma) asset A powerful, flexible, and beautifully designed product card UI kit for Figma. Designed as a single, fully responsive component with auto layout,...
FEB 2025 UPDATE The latest version revamps everything with cutting-edge Figma features, making it even more powerful and efficient: Auto Layout – Effortless resizing and perfect spacing Fully Responsive – Adapts to any screen size Variables – Faster, smarter design...
Generational Design Expectations Inertia happens when people start to experience new trends in design and have their habits settled soon after. For example In the early 00s online banking was new. Difficult to work with and hard to get used to. But once the habits...
Kickstart Your Web Design with a Ready-to-Go Style Guide Setup! Every website needs a solid foundation—a grid, spacing system, typography, and a colour palette. This minimal yet powerful style guide gives you a head start, so you can focus on designing, not setting...
Updated Sep 2025 (Originally published Dec 2016) My typical website design process has three key stages: 1) Consultancy, 2) Design, and 3) Development. This post dives into stage two: the seven-step visual design process. By now, your consultancy package is signed...
It's been awhile (almost four months to be precise) since the first one of these articles under the "Design That Never Was" heading. Although the design itself was finished shortly after it. I do apologise. So without further ado, please welcome... (Website URL...
I’ve been fortunate to work as a creative web designer for many years, and it’s a very rewarding and exciting time to be one. Design keeps the brain engaged and constantly challenges you — which is exactly why most of us love it, even if it’s not without its...
The Design That Never Was will be an ongoing series of blog articles dedicated to the part of the work that was completed for a project, but for various reasons never saw the light of day (until now, that is). Whether another option was chosen by a client, someone...
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